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Eat That Frog by Brian Tracy is one of the best books for mastering time management, productivity, and beating procrastination.

Eat That Frog! by Brian Tracy is one of the best books for mastering time management, productivity, and beating procrastination. Let’s break it down so you can apply it easily 👇

🐸 Core Idea

“If the first thing you do each morning is to eat a live frog, you can go through the day knowing the worst is behind you.”

Your “frog” = your biggest, most important, but most procrastinated task — the one that will have the greatest impact on your success if you complete it.

💡 Key Principles for Better Time Management

1. Set Clear Goals

  • Write down what you really want to achieve.
  • Use the SMART framework: Specific, Measurable, Achievable, Relevant, Time-bound.

2. Plan Every Day in Advance

  • Spend 10–15 minutes each night or morning listing your top priorities.
  • Identify your “frog” — the one task that will move you forward the most.

3. Apply the 80/20 Rule (Pareto Principle)

  • 20% of your tasks bring 80% of your results.
  • Focus only on those high-value activities.

4. Use the ABCDE Method

  • Assign priorities to your tasks:
  • A = Must do (serious consequences if not done)
  • B = Should do (mild consequences)
  • C = Nice to do
  • D = Delegate
  • E = Eliminate
  • 👉 Always start with your A1 task — your biggest frog.

5. Single Handling

Once you start a task, focus until it’s done — no multitasking, no switching tabs.
“Touch it once” — don’t come back to it later.

6. Focus on Key Results

Ask: “What is the most valuable use of my time right now?”
 This keeps you aligned with your biggest goals.

7. Upgrade Your Skills

The better you get at your key tasks, the faster and more confidently you can “eat your frogs.”

8. Use Technology Wisely

Don’t let social media, notifications, or constant messages steal your focus.
Use apps for productivity, not distraction (e.g., Notion, Todoist, Forest, Clockify).

9. Self-Discipline = Freedom

Train yourself to start immediately and persist until the task is done — that’s the essence of productivity.

🔁 Daily “Eat That Frog” Routine Example

  • Write your to-do list (night before or morning).
  • Mark the top 3 priorities (A tasks).
  • Circle your biggest frog (A1 task).
  • Start your day by finishing that frog — before checking phone or email.
  • Reward yourself when it’s done.


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